Every plan and its monthly price, posted in full
Search work comes first below, as four plans, and ad management follows with three. Click charges on the ad platforms are a separate bill that goes to the firm's own payment method.
The four search plans and what each addsAd plans for Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram) are lower on the page ↓
Organic Growth: opening plan, then Silver, Gold, Platinum
What the timing sheet carries for each search plan
- A first look at the existing website, listing and directory entries
- The firm's Google Business Profile cleaned up and kept matching the site
- Duplicate directory entries found and merged into one
- Past clients are invited to leave reviews on a set rhythm, and every reply waits for the attorney's approval
- A plain fact sheet about the firm that AI assistants can read
- A report at month end covering pages, calls and forms
Silver
$1,495/month
Search work for a firm that already likes its website.
- Landing pages each month: twenty-five
- Strategic Content Assets monthly: four
Gold
$2,495/month
A wider page count, with the website built and looked after by us.
- Landing pages each month: fifty
- Strategic Content Assets monthly: eight
- The firm's website, designed by us and maintained by usCut from this price
Platinum
$3,495/month
The widest page count, with the website and its upkeep included.
- Landing pages each month: one hundred
- Strategic Content Assets monthly: twelve
- The firm's website, designed by us and maintained by usCut from this price
Over and above these prices come the click charges, which the platforms put on your card. Startup fees do not exist here and no term is signed.
Looking for the ads instead? Those plans begin further down this page.
Ad plans, and how the platform count sets the price
Carried by each ad plan, however many platforms
- Ad copy and keyword lists drafted ahead of launch and approved by the attorney
- Negative keywords reviewed against the searches that actually arrive
- Call and form tracking built so that no case facts get recorded
- Click charges land on the firm's own card from each platform; none of that money reaches us
- A monthly summary of calls and forms for each ad group
One ad platform
$895/month
One lane: Google Ads, Bing Ads (Microsoft Advertising) or Meta Ads (Facebook and Instagram), whichever fits the practice area.
Two ad platforms
$1,595/month
Two lanes at once, picked from Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram).
Three ad platforms
$2,295/month
All three lanes open together: Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram).
Over and above these prices come the click charges, which the platforms put on your card. Startup fees do not exist here and no term is signed.
What a posted figure covers and what stays outside it
The search lane starts at $495 monthly, and the opening plan is the one to reach out about. Its frame is twenty-five landing pages; the practice areas and cities a firm names decide what fills them. Silver, Gold and Platinum bring the posted total to four search plans.
One platform under management is $895 monthly. The click budget is the firm's to set and each platform collects it directly, so no click appears on our invoices.
No startup line sits on our bills, and no term is signed. All plans share the attorney's reading: pages, ad copy and review replies wait for it, and bar advertising rules stay with the attorney.
For the detail behind any line, see the search work page or the ad management page.
Questions about the boards above
Which plan do I ask about first?
What changes as a firm moves up through the search plans?
Do ad prices cover the clicks?
What is owed to us before work begins?
Why does the opening plan start with a talk?
Is the website line optional?
Time the route from search to phone call
Tell us the practice areas your firm handles and the cities it serves. We plan the order in which a searcher meets each page, the Maps entry and each ad, and the attorney signs off on every piece.
The crossing drawn below is artwork and promises nothing about your phones.